Forest Monthly Performance Review

Platform
Country
Growth Downloads Conversion
Revenue Net Revenue Subscription IAP
Engagement Active Users D7 Activation Retention
Markets Geographic
Analysis Insights
Total Revenue
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Sub Revenue
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IAP Revenue
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New Subs
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Downloads
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DAU (Avg)
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Downloads
Daily Downloads
Conversion
Trial Start Rate
Subscription Rate
Net Revenue
Daily Net Revenue
Subscription
Active Subscribers
Active Subscribers
Subscription Flow
Inflow vs Outflow
Monthly Recurring Revenue (MRR)
MRR Trend
Average Revenue Per Subscriber (ARPS)
ARPS by Market
IAP Revenue
Daily IAP Revenue
Active Users
Daily Active Users (DAU)
D7 Activation Rate

New users who planted a 2nd tree within 7 days of first open. Cohorts within last 7 days are excluded (not yet matured).

Daily Cohort Activation Rate
Day-by-Day Retention

Percentage of new users (first_open cohort) returning on each day after install. Three periods compared.

Retention Curve (D1–D7)
Geographic Breakdown
Market RevenueMoM DownloadsMoM DAUMoM
AI Insights

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Cost Report

Report Generation Cost

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